How to Pitch Yourself for Brand Partnerships

Let’s be real: pitching yourself can feel a little cringe at first. But here’s the thing, brands want to hear from creators like you. Whether you’ve got a manager or you’re DIYing it, you’ve got something valuable to offer.

Here’s a quick lil' checklist to help you pitch yourself in a way that feels clear, confident, and actually you:

 

1. Already Posted About the Brand? Start There.

If you’ve ever shared something about the brand on your own—without being paid—that’s a goldmine. It shows you genuinely like their stuff and gives them an idea of how you’d feature them naturally.

✨ Drop in links to any posts, reels, TikToks, or blog content where you’ve already mentioned them.


2. Share Your Stats

You don’t need to pull 100K views to impress a brand. Got good link clicks on a Story? A spike in comments on a post? Sales from your Amazon Storefront or LTK page? That all counts.

📊 Try including:

  • Link clicks or sticker taps from Stories

  • Views, watch time, or saves on relevant posts

  • Blog traffic or newsletter clicks

  • Any tracked sales (even if it’s just a couple!)

Even “small” numbers can show your audience is paying attention.


3. Tell Them What You Want to Create

Saying “open to ideas” is cool, but being specific helps the brand actually picture what working with you could look like.

💡 Example: “My 45-sec reels usually perform best, so I’d love to create one of those + a Story reshare with a link sticker.”
You know your content and audience better than anyone—don’t be afraid to lead the way.


4. Pitch Something Fun + Original

This is your moment to get creative. What’s something only you would think of?

🎄 Example: “I’m planning to decorate my Christmas tree using only Skittles. I’ll do a time-lapse with little clips of me sneaking Skittles in between. Final shot: my fam decorating cookies under the finished ‘Skitmas’ tree.”
It doesn’t need to be wild—just thoughtful, playful, and on-brand for you.


5. Last Thing: Show That You Care

The best pitches don’t just say “Hey, I have followers.” They say, “Here’s how I’ll make your brand look amazing—and actually connect with my people.” When you approach partnerships this way, you’re not just asking for a deal, you’re offering real value.

You’ve got this. Go land that partnership. And yes, you’re totally allowed to pitch a Christmas campaign in the middle of summer. 😌

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